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Auctionbytes Podcast: Shopping for Collectibles with Ruby Lane's Palmer Pekarek

in
August 25, 2009 - 12:20pm

Link to podcast: http://podcast.auctionbytes.com/cgi-bin/podcast/pod.pl?/pl/2009/8/125117...

On Auctionbytes: Palmer Pekarek is Director of Communications and Product Development for Ruby Lane, an ecommerce platform for antiques, art, vintage collectibles and jewelry. Tom Johnson founded the site in 1998, and it now features over 360,000 collectible items from more than 2,000 unique shops. Palmer joined AuctionBytes Editor Ina Steiner in today's podcast to talk about what makes Ruby Lane different, and explains that the site is actually growing despite the economy. Palmer also discusses some of the ways Ruby Lane is reaching out to a younger audience through a combination of advertising and social networking. Run time: 18:10

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